Lead Source Report specific to transactions, not contacts
Tracking sources as a whole in the database is useful, but if we are truly to understand our conversion numbers on lead generation sources we need to be able to pull a report for CLOSED units by lead source. This will enable the business to know which lead sources are most frequently closed, then leading to understanding which lead gen pillars we should be double down on to increase productivity and profitability.
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Christian Vazquez
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